Archive

Case: The Merger of «Новини здорової людини» with The Ukrainians The Ukrainians (theukrainians.org) — a media organization covering culture, identity, and social change in Ukraine. The publication decided to merge the separate “Новини здорової людини” subdomain with its main website — and turned to us to ensure the transition not only avoided losses but also became a ...

Case: Monthly SEO Support for «Вільне радіо» (Donetsk Region) «Вільне радіо» — a regional media organization covering the situation in Donetsk Region and helping internally displaced people navigate benefits, services, and everyday issues during the war. The publication engaged us for ongoing monthly SEO support, including a transition to a new website design — a process that ...

Case: Technical Audit and Editorial Team Training for Ґвара Медіа Ґвара Медіа — a Kharkiv-based media organization covering the war, life in the region, and socially important topics in two languages — Ukrainian and English. Website traffic grew in 2023, but then began to fluctuate, while the number of keywords the website ranked for stopped growing. Goals Understand the ...

Case: Launching an SEO Strategy for Digital State UA Digital State UA is a government platform that showcases Ukrainian technology solutions to the world: Diia, Brave1, Mriya, Ukrainian Startup Fund, and other GovTech and tech projects. The platform was at the launch stage and needed the right SEO foundation from the very beginning. Goals Launch properly in Google — ...

Case: Training and Technical Audit for the NGO «Жінки в медіа» The NGO «Жінки в медіа» documents online attacks against women journalists, combats sexism in the media, and supports media professionals in Ukraine. The topic is important and socially significant, but the website was not receiving stable organic traffic that could provide independent audience reach. Goals Build a stable ...

+55% Clicks Without Publishing a Single New Article: Frontliner.ua Case Study Frontliner.ua is a Ukrainian media organization covering civil safety, information verification, and important practical topics for readers during wartime. Its content is high-quality and in demand, but Google was not giving it enough visibility. Goals Increase the website’s search visibility and attract more readers to existing content — ...

30,000 Views After a Single Session: Malanka Media Case Study Malanka Media (Malanka Action) is an independent Belarusian opposition media organization creating high-quality video content for audiences seeking an alternative to state propaganda. The collaboration took place as part of SEOforMedia’s partnership with the Thomson Foundation. Goals Malanka Media was launching two video documentaries about the band Bi-2 and ...

Case: YouTube Training for the NGO ANTS (Anna Hopko’s Channel) The NGO ANTS runs the YouTube channel of Anna Hopko, a former parliamentarian and human rights advocate. The content is strong and the topics are important. But the channel was receiving far fewer views than a channel of this level could potentially generate. Goals ANTS wanted their important content ...

Stop the Decline and Restore Growth — «Точка Доступу» Case Study «Точка Доступу» is an independent online publication from Kropyvnytskyi. It focuses on covering local government decisions and their impact on the community, as well as investigative journalism and socially important topics. The publication focuses on explanatory and analytical journalism. Goals The team reached out after a noticeable decline ...

United24Media: How a War-Focused Media Organization Reached 155 Million Impressions from Zero Without Paid Traffic in Google Discover in one year 155 million impressions year over year 9.3+ million unique users from Discover 17+ million clicks in organic search 30+ million impressions United24 Media is a Ukrainian international news and analytical media organization covering Ukraine, the war, sanctions, and military operations. The project launched in ...